Delhi/ NCR September 04, 2017: Adding another feather in their cap, Blossom Kochhar Aroma Magic announced the launch of their 4th Franchise Green Salon in at Noida Sector 18. The Franchise Green Salons operate on the philosophy ‘responsible beauty solutions for consumers’ by Dr. Blossom Kochhar, pioneer Aromatherapist and an icon in the beauty industry.
The Noida Franchise Green Salon is spread across 1100 sq. ft and has sections in manicure, pedicure, haircut, hair wash stations, beauty room (where facials and body massages are given), spa room, and hair colour bar.
During the launch while talking to the media, Dr. Blossom Kochhar, Chairperson, Blossom Kochhar Group of Companies, stated, “I have always believed in the concept of ‘Beauty with Heart’. So I felt that there should be one such place where my consumers can come and experience not only the Magic of Aromatherapy but should have a sustainable and safe solution to their beauty requirements. Keeping this in sync my daughter Samantha took the lead and 2 years ago set forth to provide the consumers with healthy and happy beauty solutions through the Blossom Kochhar Aroma Magic Franchise Green Salon Chain.”
Talking about the industry needs, she further stated, “I also understood that the beauty industry was witnessing a paradigm shift in terms of consumer needs. People all over the world are gradually making a conscious choice of lifestyle which enables them to find more natural, toxic free solutions to living their lives. Thus it was time, apart from our nature derived products which promotes an organic way of lifestyle; we provide our consumers and our environment Green, safe and healthy beauty options all the while maintain the sanctity of our environment.”
Talking on the same lines, Samantha Kochhar, Managing Director, Blossom Kochhar Group of Companies, stated, “Keeping, in sync with Dr. Kochhar’s motto of “Be the Change you want to see in the World’, we created our Franchise Green Salon Chain. We as a brand are committed to using safe and nature derived products in our salon. For our skincare purposes we use Blossom Kochhar Aroma Magic products which are 100% free of parabens, alcohol, harmful chemicals, artificial fragrance and colours and promote an organic way of lifestyle; we have made it a point to partner wherever possible with some of the best eco friendly hair and nail brands to ensure our clients have safe and healthy beauty solutions. Our product packaging is biodegradable; it is our way of catering to the needs of our discerning consumers and doing our part in keeping the environment safe and reducing our carbon footprint.”
Abhishek Goel while speaking about his association to the brand stated, “Personally, I am very close to nature, so I was looking for a brand which is also keen on environmental and health prospects. The day I got to know more about Blossom Kochhar Aroma Magic and their Green Salon Concept, I could not resist myself from being a part of it. The journey so far has been good and we are definitely looking forward to attaining new heights with this brand.”
The USPs of the salon being the: Interiors – The salon has a rustic look with colours playing between white and wooden along with the natural Green Wall playing a major role providing an eco friendly environment and with natural flooring displaying a raw cement look. Energy efficient lighting ensures less electricity consumption and less heat emission; Products – Products from Blossom Kochhar Aroma Magic brand are used as all our products are 100% free of parabens, alcohol, harmful chemicals, artificial fragrance and colours and promote an organic way of lifestyle. As we are committed to using safe and nature derived products in our salon, we have made it a point to partner wherever possible with some of the best eco friendly hair and nail brands to ensure our clients get safe and healthy beauty solutions. Our product packaging will not harm the environment as they are biodegradable; Training – Therapists are trained to control water wastage and usage of excess electricity while servicing their clients; Services provided: The services provided here are all aromatherapy based thus are very different from services provided at different salons. The facials, body massages, body wrap and body spas are created using products from the professional range of Blossom Kochhar Aroma Magic which brings in the authentic touch of aromatherapy; this is because all our products are nature derived. Some of the services are specially curated for the Franchise Green Salons.